My name is Jason Corpus and I recently joined the Tippie MBA team as the Business Director for the Marketing Career Academy. I’m excited to be at the helm of this academy as it continues to evolve and help our graduates to leave Tippie with the skills to meet the demands of the profession today.
But before I dive into where I’m hoping to go, let me first tell you a little about where I’ve been. For the past 12 years I’ve held a number of marketing and strategic innovation leadership positions in manufacturing and e-commerce, while also directing several complex M&A strategies. At the same time, I helped to co-found 1821 Limited, an analytics consultancy serving mid-sized growth organizations.
Educationally, as a fellow Tippie MBA alumnus (EMBA ’09), I can attest to the value that an MBA brought me both personally and professionally. I continued my education at The Wharton School, completing the Aresty Institute of Executive Education’s High Potential Leaders program in 2010, and in the Northwestern University/ Kellogg School of Management’s Executive Scholars program.
Most importantly, I’m incredibly excited to be back at Tippie, and can’t wait to build on the tradition of making the Marketing Career Academy an integral part of the marketing MBA experience.
I believe that part of what makes marketing at Tippie so unique is the personalized development that the academy structure provides. Every week, we do real work with real clients, and engage in dynamic academy sessions led by industry experts at the top of their fields.
We’ve been combining top-tier faculty with industry experience in an extraordinarily energizing way for nearly five years now, and I can’t wait to build on this tradition. The future for the Marketing Academy will see us grow our networks even closer to corporate leaders, pursue sustainable approaches to commerce, and push the boundaries of thought and experience in the digital space.
For now, you’ll find that I am a bit of a branding and engagement junkie. In my future blogs, I’ll probably talk a lot about the ever-changing world of digital, content, and how social is changing the way that Marketers and brands think about strategy.
The good news, however, is that I don’t have the password to post at random, so the Keepers of the Blog will be able to keep me under control for a while.
I’m looking forward to working with all of you – students, alumni, faculty, staff, and prospective students – and contributing to the success of this phenomenal program.